Privacy Policy
At Zantria, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you use our flower delivery services.
Last Updated: December 2024
1. Information We Collect
We collect various types of information to provide you with the best possible flower delivery experience and to ensure smooth operation of our services. The information we collect includes personal identification details, contact information, delivery preferences, and payment data. We only collect information that is necessary for fulfilling your orders and improving our services, and we do so in accordance with applicable data protection laws.
Personal information includes your full name, email address, phone number, delivery addresses, and any special instructions you provide for your flower deliveries. We also collect information about your flower preferences, occasion types, budget ranges, and feedback about our services. This information helps us personalize your experience and provide more relevant recommendations for future orders.
Technical information is automatically collected when you visit our website, including your IP address, browser type, device information, operating system, and browsing patterns. We use this data to optimize our website performance, enhance user experience, and ensure the security of our platform. Cookies and similar tracking technologies help us remember your preferences and provide a more seamless browsing experience.
2. How We Use Your Information
Your personal information is used primarily to process and fulfill your flower delivery orders, including coordinating with our florists, arranging delivery logistics, and communicating with you about order status. We use your contact information to send order confirmations, delivery updates, and to reach out if we need clarification about your order requirements. Your delivery address information is shared only with our trusted delivery partners to ensure accurate and timely delivery of your flowers.
We analyze your order history and preferences to provide personalized recommendations and improve our service offerings. This analysis helps us suggest appropriate flower types for specific occasions, recommend budget-friendly options, and notify you about seasonal availability of your favorite flowers. We may also use this information to send you relevant promotional offers and updates about new services, but only if you have opted in to receive such communications.
Your information helps us improve our overall service quality through customer satisfaction surveys, service quality assessments, and operational optimization. We use aggregated and anonymized data to identify trends, improve our website functionality, and enhance our delivery processes. This continuous improvement ensures that we maintain high standards and adapt to changing customer needs and preferences.
3. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties for marketing purposes. Your information is shared only with trusted service providers who assist us in delivering our services, including payment processors, delivery partners, and customer support systems. These partners are contractually bound to protect your information and use it only for the specific purposes we authorize.
Our florist partners receive only the information necessary to create and prepare your flower arrangements, including flower preferences, occasion details, and any special messages you want included. Delivery partners receive recipient contact information and delivery addresses solely for the purpose of completing your delivery. All our partners undergo thorough vetting processes and agree to maintain strict confidentiality standards.
We may disclose your information if required by law, legal process, or government request, or if we believe such disclosure is necessary to protect our rights, your safety, or the safety of others. In the event of a business merger, acquisition, or sale, your information may be transferred to the new entity, but only under the same privacy protections outlined in this policy. We will notify you of any such changes and provide options for managing your data preferences.
4. Data Security and Protection
We implement comprehensive security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our systems use industry-standard encryption protocols for data transmission and storage, including SSL/TLS encryption for all web communications and AES-256 encryption for stored data. Our servers are hosted in secure facilities with multiple layers of physical and digital security controls.
Access to your personal information is strictly limited to authorized personnel who require it to perform their job functions. All employees and contractors undergo background checks and receive regular training on data protection practices and privacy regulations. We maintain detailed access logs and conduct regular security audits to ensure compliance with our privacy standards and identify potential vulnerabilities.
We regularly update our security systems and protocols to address emerging threats and maintain the highest levels of protection for your data. Our incident response procedures ensure that any potential security breaches are quickly identified, contained, and addressed. In the unlikely event of a data breach that could affect your personal information, we will notify you promptly and provide guidance on protective measures you can take.
5. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, and analyze website usage patterns. Essential cookies are necessary for basic website functionality, including maintaining your session, remembering items in your cart, and ensuring secure access to your account. These cookies cannot be disabled without affecting the core functionality of our website.
Analytics cookies help us understand how visitors interact with our website, which pages are most popular, and where users might encounter difficulties. This information is used to improve website design, optimize user experience, and identify technical issues. We use tools like Google Analytics to gather this data, and all analytics information is anonymized and aggregated to protect individual privacy.
Marketing cookies, which are optional and require your consent, allow us to show you relevant advertisements and track the effectiveness of our marketing campaigns. These cookies help us understand which marketing channels are most effective and ensure that you see advertisements that are relevant to your interests. You can manage your cookie preferences at any time through our cookie consent banner or by contacting our customer service team.
6. Your Rights and Choices
You have the right to access, update, correct, or delete your personal information at any time. You can review and modify your account information, delivery preferences, and communication settings through your online account dashboard. If you need assistance with updating your information or have questions about what data we hold about you, our customer service team is available to help you navigate these options.
You have the right to opt out of marketing communications at any time by clicking the unsubscribe link in our emails, adjusting your account preferences, or contacting us directly. Even if you opt out of marketing communications, we will still send you essential service-related messages such as order confirmations, delivery notifications, and important account updates. You can also request a complete copy of all personal information we hold about you.
If you wish to delete your account and all associated personal information, you can submit a deletion request through our customer service channels. We will process deletion requests within 30 days, though some information may be retained for legal compliance, fraud prevention, or legitimate business purposes as permitted by law. We will clearly explain what information, if any, needs to be retained and for what specific purposes.
7. Children's Privacy Protection
Our services are designed for adults aged 18 and older, and we do not knowingly collect personal information from children under the age of 18. If we discover that we have inadvertently collected information from a minor, we will take immediate steps to delete such information from our systems. Parents and guardians are encouraged to monitor their children's online activities and contact us if they believe a child has provided personal information without proper consent.
We recognize the importance of protecting children's privacy online and comply with all applicable children's privacy protection laws. Our website includes age verification mechanisms for certain features, and we train our staff to recognize and appropriately handle any situations involving minors. If you are a parent or guardian and have concerns about your child's interaction with our website, please contact us immediately.
In cases where flower deliveries are intended for minors (such as birthday celebrations or school events), we require that orders be placed by adults who take responsibility for providing consent and managing the delivery details. We ensure that any special instructions regarding deliveries to minors are handled with appropriate care and consideration for the child's safety and the family's privacy preferences.
8. International Data Transfers
While we primarily operate within India, some of our service providers and technology partners may be located in other countries. When we transfer your personal information internationally, we ensure that appropriate safeguards are in place to protect your data according to Indian privacy laws and international best practices. We only work with partners who demonstrate strong commitment to data protection and privacy.
All international data transfers are conducted under approved transfer mechanisms, including adequacy decisions, standard contractual clauses, or other legally recognized frameworks that ensure your data receives equivalent protection regardless of its location. We regularly review and audit our international partners to ensure continued compliance with privacy standards and contractual obligations.
You have the right to obtain information about any international transfers of your personal data, including details about the safeguards in place and the countries involved. If you have concerns about international data transfers or would prefer that your data remain within India, please contact us to discuss available options and any limitations this might place on our services.
9. Data Retention Policies
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Order information is typically retained for seven years to comply with accounting and tax requirements, while marketing communication preferences are maintained until you opt out or delete your account.
Customer account information is retained for the duration of your active relationship with us and for three years after your last interaction with our services. This retention period allows us to provide customer support, process returns or complaints, and maintain business records as required by law. Technical data such as website logs and analytics information is typically retained for two years for security and performance optimization purposes.
We regularly review our data retention practices and securely delete information that is no longer needed. When data is deleted, we ensure that it is permanently removed from our active systems and backup storage. In some cases, anonymized or aggregated data may be retained indefinitely for statistical analysis and service improvement purposes, but this data cannot be used to identify individual customers.
10. Policy Updates and Changes
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service offerings. When we make significant changes to this policy, we will notify you through email, website notifications, or other appropriate communication channels at least 30 days before the changes take effect. We encourage you to review this policy periodically to stay informed about how we protect your information.
Minor updates that do not materially affect your rights or our data handling practices may be made without advance notice, but we will always update the "Last Updated" date at the top of this policy. Significant changes that expand our data collection, change how we use your information, or modify your rights will always be communicated clearly and may require your renewed consent.
Your continued use of our services after policy changes take effect constitutes acceptance of the updated terms. However, if you disagree with any changes, you have the right to discontinue using our services and request deletion of your personal information. We will always respect your choices regarding your personal data and privacy preferences.
11. Contact Information for Privacy Matters
If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact our dedicated privacy team. We are committed to addressing your privacy concerns promptly and thoroughly. You can reach us through multiple channels, and we will respond to all privacy-related inquiries within 72 hours during business days.
For privacy-specific inquiries, please email us at privacy@zantria.shop or call our dedicated privacy hotline at +91 98427 63851. You can also write to us at our registered office: Zantria Privacy Team, 47 MG Road, Brigade Towers, Bangalore, Karnataka 560001, India. When contacting us about privacy matters, please include sufficient detail about your request to help us assist you effectively.
We take all privacy concerns seriously and have established procedures to investigate and resolve privacy-related issues. If you are not satisfied with our response to your privacy concerns, you have the right to file a complaint with the appropriate data protection authority. We will cooperate fully with any official investigations and work to resolve any identified issues promptly and transparently.